- Offer audio descriptions or guidance for visually impaired customers
- Combine visuals with sound to create a multi-sensory experience
- Enhance storytelling and information delivery through engaging voice-overs
- Encourage customer participation using voice commands or sound-triggered content
- Cater to diverse audiences with multilingual audio support
- Demonstrate product audio capabilities and aid in comparison shopping
The objective was to draw people into the new space and increase the amount
of time they spent learning about the products. IKEA wanted to combine digital
elements with physical products in a way that was cool and exciting. The BrightSign
players are perfect for this kind of synchronized playback set-up. They’re extremely
reliable and really simple to use. If we need to update content, we just log on to
our control PC, push it out to all the players and it just works.
